About LinkedIn content & coaching
Traditionally, many accountants have relied on word of mouth and referrals to win clients.
It’s always worked, and your reputation offline is solid.
But your online presence doesn’t reflect your unique expertise, what you have to offer, or the many ways you’ve helped your clients over the years.
With more and more business being done online, having an active digital presence is crucial.
LinkedIn has over a billion users worldwide. But only 1% post regular content.
This means there is a huge opportunity to get ahead of your competitors and establish yourself as the go-to expert in your field, so you are the obvious choice to work with.
If you’ve never posted on LinkedIn or aren’t a confident writer, it can be overwhelming.
Telling your own story and selling your services is hard!
You’re too “in” your business.
You don’t know where to start or what to do.
You end up staring at a blank page for hours.
You don’t have the time to spend figuring it out.
You don’t know how to find or connect with prospects.
You don’t know how to write copy that sells your services and attracts new clients without sounding dry and boring.
I help accountants take advantage of LinkedIn to promote themselves and attract new clients.
I will establish a clear and professional LinkedIn presence for you that positions you as the expert and speaks directly to your prospects.
This means you are always top of their minds when they need your services.
I’ve written content for Managing Partners, CEOs and Directors. And I’ve walked the walk myself.
I’ve built my own LinkedIn presence from scratch and now have a business built on inbound leads and online referrals, so I know what works.
No fluff, no gimmicks.
Just strategic content that puts you in front of the right people and makes them want to work with you.
Hello, I’m Claire
While you are an expert at what you do, you were never taught how to market yourself.
That’s where I can help.
Before setting up my business, I spent a decade in the accountancy and professional services sector, including establishing the entire marketing function for a Top 100 accountancy firm.
I know your industry inside out and understand the clients you are targeting.
I’ve helped clients:
→ Increase their revenue and grow their firms
→ Attract a constant flow of new clients online
→ Stand out from their competitors
→ Write content that converts
My strategies have generated over £1.6m in new business.
I turn your expertise into words that sell your services and position you as a respected thought leader and the go-to person in your specialism.
While you can stick to doing what you do best.
There are many ghostwriters out there, but none possess my specific accountancy expertise and knowledge.
Writing is my passion, and I absolutely love helping people put their thoughts into words to show their expertise and tell their stories.
I’m an expert at turning complex subjects and dry legislation into easy-to-understand, relevant and engaging copy, so your potential clients know exactly how you can help them.
I will transform your expertise into a powerful online presence that makes you the ONLY choice your prospects want to work with.